Clever Line
Truff will forever be one my pet unicorns. It’s incredibly rare to be able to make a high amount of content for a brand that is implicitly as cool as truff, let alone a brand that’s actually successful in the space. Truff took the hot sauce market to a new level by making condiments into a fashion statement — and I’m incredibly lucky to have been a part of that process.
everything below is my creative direction with photos all taken by Cam oden and video shot by Justin segura. everything was produced by katie martin.
creative direction — brand development — content creation
